It wasn't too long ago that blogs were only for geeks - both men and women who were being in the virtual web of W3. However, things are changing quickly in the internet age and, today, anyone is able to create a blog with just a click! Why do you want to create blogs? Why should a blog be a component of your website? Aren't you just adding one more issue to be concerned about, another thing that needs to be completed every day or week? It's true that keeping blogs takes some time and effort, but the rewards are huge. There are many benefits of incorporating a blog on your website that, in all honesty, you must include one. What should I do to begin? Where do I begin? What should you say? What do you say? it? The new owners of websites might have lots of questions regarding the creation of a blog, however, the majority of web professionals believe that blogs help bring traffic to a website. Blogs also boost the ranking of your site with search engines and helps you climb in search results pages, also known as SERPs. For more detail please visit:- https://www.aitechweb.com/ https://techsmove.com/ https://voiceofunited.com/ Here are some ways to start your blog and keep it running to the benefit of your online business. If you create your blog, visitors will follow. 1. Select a website hosting service that has a blogging module. There are blogging apps that are free such as Google's Blogger. There are also other blogs, such as typepad.com which charge monthly fees for a small amount. However that they are referred to as blogs that are third party platforms. The issue with these platforms for blogging is that they have an extensive list of Terms of Service or TOS. WordPress is one example. They will shut down a blog if it's considered to be too "commercial." The site will also deactivate your account if they believe your blog is too self-serving. You're actually in the hands of a junior editor who believes your blog is full of self-serving hyperlinks or puts too the emphasis on your business! Therefore, you should control your own blog. A reliable web hosting service can provide one or two free blog module which can be integrated into your website with just only a few clicks. The majority of them have templates that can be modified to match the style of your website, ensuring that blog and site can be a single entity. Before signing up to a hosting service ensure that they have at least one blog feature such as the phpBlog. These blogging applications from a single source can be used according to your own preferences, to ensure that you don't get the common 404 error message - Web site not found - when someone unknown in an remote location decides to shut down your account due to the fact that your blog is too commercial. Once a blog has been shut down by a third-party and then reinstated, it is almost impossible. 2. Make use of your blog to share details, not sales material. It's okay to add some zing to the copy on your website such as a list of features and a more extensive list of advantages, warranties, assurances and so on. Visitors expect to be able to see this type of sales content on the pages of your website - everything from product descriptions to your distinctive positioning statement for UPS (what is it that sets you apart from your competitors). Make sure your blog provides valuable, helpful information. Why? because if the information is useful and simple to implement visitors will continue to come to visit again. The more often they return the more likely they will take your desired action (MDA) which could be to purchase something or call to schedule an appointment. Blogs can create a sense of stickiness for your site and that's a great thing. If someone bookmarks your site, you've hit an absolute slam. The person who visited liked what they experienced so much that they're likely to come back...and perhaps this time, they'll purchase something. 3. Make sure your blog is up to current. Update your blog every week at least two times. If returning visitors return and find the same old posts blog posts, they will not return frequently. In reality, they might not even come back, therefore, keep your content up-to-date by posting new content regularly at least twice every week. 4. Send your blog's URL for search engine submission. The spiders of search engines love green content. It's bot food , and they devour it like children chew gummi bears. It could take time for a search engine to go through your blog and begin delivering links to the results pages of search engines. Send your blogs for submission to Google, Ask, Yahoo, Bing and the other engines that are a powerhouse in search. Don't forget to submit your blog's information to Technorati.com the blog search engine. If people are in search of the most recent information or an alternative perspective and they go to Technorati.com to get the most up-to-date most accurate information quickly. 5. Keep a blog archive. If you publish twice weekly the piece you published two months ago is beginning to appear old-fashioned, even though the content is as up-to-date as the headlines of today. Make a Blog Archive that can archive your old posts. Additionally, you can add an SEARCH feature that allows users to type in keywords and search terms to find the exact blog post they're searching for. 6. Keep your eyes on the prize. If your blog is focused on marathon running, a post on your brand new iPad isn't exactly what your readers want. They want solid, reliable details about their training for the next race, so stay focused. Include anchor text on your blog posts - embedded links that direct readers to the specific page on your website that sells the item or service that is under discussion on your blog. This allows visitors to find the relevant information on your site without having to go back to the homepage and begin clicking on navigation hyperlinks. 7. Make It Unique When Google announces changes to its algorithm, every related blog on the internet will be covered. The changes become ubiquitous, and your blog becomes inaccessible. There are always larger and more well-known blogs covering every topic including dairy farms to wind farms. Find a fresh "hook," or a different perspective to stand out. Some bloggers promote controversy and promote conflict by publishing provocative content . Content that triggers an emotional response from readers. This is acceptable if your website is based on political analysis. A good debate keeps people interested. A few readers might even start to participate, contributing to the discussions. But, causing a rift with an potential purchaser of your products or services will affect sales, and it's not the best one. Sure, controversy can be a selling point in certain areas, however, in the world of running shoes it's not a ideal idea. However, a look at the latest offerings by Nike will keep runners coming back , and perhaps even purchasing something.